Revolutionizing the Gifting Industry with Live Commerce through CPaaS

 The gifting industry has undergone a significant transformation in recent years, fueled by the rise of e-commerce and digital platforms. One emerging trend that has gained tremendous momentum is live commerce, which combines the power of video streaming, real-time engagement, and social commerce to create an immersive shopping experience.  

In this blog post, we explore how live commerce can serve as a game-changing go-to-market strategy for the gifting industry. We will also delve into the integration of video API, SMS API, and WhatsApp API at different stages of the transaction, with EnableX as the service provider for these APIs. Additionally, we will discuss the benefits of adopting a Communication Platform as a Service (CPaaS) solution to further enhance the gifting experience. Read More

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